Tuesday, February 12, 2013

Snapdeal starts selling Automobiles online!

 
 

Sent to you by vishal via Google Reader:

 
 

via Trakin' the india business buzz by Arun Prabhudesai on 1/22/13

Snapdeal.com, one of the leading Indian ecommerce portal, has now started offering automobiles on sale online. They have forged a partnership with Mahindra & Mahindra to offer range of their two-wheelers. This is probably for the first time that a mainstream online retailer is offering automobiles for sale online.

Snapdeal Auto offers thumb | Snapdeal starts selling Automobiles online!

With a product like automobiles, the sales cycle is obviously different, but from what Snapdeal has detailed the entire process well and have taken care of nearly everything that a potential buyer may want to know.

Because Snapdeal has forged a direct partnership with Mahindra & Mahindra, they are also able to offer some really good discounts and deals on the vehicles on offer.

For eg: Mahindra Duo (125 cc) is offered at a price of Rs. 40,900, which includes a discount of Rs. 6000. From what I know, it will be tough for a offline retailer to offer that kind of discount. In addition to this, snapdeal is offering additional 2 years warranty (along with regular 2 years from M&M), which makes the deal all the more appealing for the potential buyer.

mahindra Dua Discount thumb | Snapdeal starts selling Automobiles online!

Also, snapdeal.com customers can buy the vehicle at 0 percent interest rate with 3 and 6 months EMI.

Process for buying Automobile on Snapdeal

  1. Customers will have to call Snapdeal Customer support and book a Test Drive. A Mahindra executive will arrange it in 3 days. Once a test drive is done, you can complete your online purchase.
  2. After online order is placed, Mahindra executive will visit your home to finish the paperwork and formalities.
  3. Within a week, vehicle will be delivered at the door-step of the customer.

Our Take

While, many buyers may not be comfortable buying automobiles online, given that customers are directly in touch with Mahindra executive should put most of the fears to rest. Additionally, the discounts and goodies offered online are quite tempting and customer does stand to save good amount of money.

If Snapdeal and Mahindra are able to execute the entire process of buying and delivery of vehicles smoothly without delays, I am sure the trend of buying automobile online will catch one.

Would love to hear what the readers think of this?

[Note to Snapdeal: You guys need to put the prices of vehicles correctly. While on the listing page (see first screenshot) the price shown is Rs. 45,590/-, if you visit the actual product display page (see second screenshot), it shows Rs. 40,290/-. That is really a serious mistake!]

The post Snapdeal starts selling Automobiles online! appeared first on India Business & Technology Buzz.


 
 

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Posted by Vishal Goel at Tuesday, February 12, 2013 0 comments

Online Shopping Trends in India in 2013

 
 

Sent to you by vishal via Google Reader:

 
 

via Trakin' the india business buzz by Arun Prabhudesai on 2/2/13

Google has released a video depicting the online shopping trends in India currently and what is expected of the online shopping growth in future. The video is based on Google search trends data and consumer research that happened in collaboration with Analyst firm TNS.

online shopping growth trends thumb | Online Shopping Trends in India in 2013 [Google Video]

According to the findings, 2012 turned out to be the inflection point for Online shopping in India, where Indian online users went beyond online tickets, which was traditionally the most popular category for ecommerce in India. Online shopping grew by over 128 percent in 2012 compared to previous year.

Online Shopping Trends Research Highlights

  1. 9 out of 10 online buyers will spend more money in 2013 as compared to previous year.
  2. Non Metro buyers are increasingly buying online with their contribution increasing much more than the metro online buyers.
  3. Online buyers will use Mobile Phones and tablets more to make purchases online than what they did previously.
  4. Among the all categories, Apparels and accessories category witnessed the most growth and it will surpass even electronics in 2013.
  5. As compared to electronics, emerging categories like baby products, health and nutrition are seeing more growth
  6. Travel and ticketing will remain the most popular category for purchases in 2013 and beyond. Most of the new shoppers have made purchases in travel category first and then moved to other categories
  7. Top drivers of online shopping growth are faster delivery, Cash on Delivery facility, discounted rates, access to branded products and cash-back guarantee on faulty goods.
  8. Top reasons that prevented online buyers from making purchases online were inability to touch and feel, inability to return goods, longer delivery times, need for posting financial details and inability to bargain
  9. Gaining consumer trust remains one of the most important drivers for online shopping growth in India

Online Shopping Trends Video

The post Online Shopping Trends in India in 2013 [Google Video] appeared first on India Business & Technology Buzz.


 
 

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Posted by Vishal Goel at Tuesday, February 12, 2013 3 comments

15 Apps Every Entrepreneur Should Have!

15 Apps Every Entrepreneur Should Have!
Source: trak.in
This is a collection of some of the most essential apps that entrepreneurs should have in their kitty!
 

Posted by Vishal Goel at Tuesday, February 12, 2013 0 comments
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